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Government Marketing 101

GovBrief Online

$125.00 $99.00

Overview

This session is recommended for companies who are new to federal contracting or have not sold direct to the federal government. Wondering what it will take to win federal contracts? This session will lay the groundwork of federal buyers look for in new contractors and how you can get your company on their radar.

Agenda

11:00 Topical Overview

·         Federal Market Overview

·         What Federal Buyers Look For

·         Why Should Federal Customers Buy from You?

·         Finding Buyers with Budget and Authority to Sign

11:05 Introductions & Briefing Controls – 5 Minutes
11:10 The $1.2 Trillion Federal Market – 5 Minutes
11:15 Small Business Requirements and Commitments- 5 Minutes
11:20 Finding Federal Buyers with Authority to Buy
11:25 Developing a Successful Marketing Approach

Your Key Differentiators

Developing a Quality Capabilities

11:45 Q & A – 10 Minutes
11:55 Closing Remarks
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Description

Overview

This session is recommended for companies who are new to federal contracting or have not sold direct to the federal government. Wondering what it will take to win federal contracts? This session will lay the groundwork of federal buyers look for in new contractors and how you can get your company on their radar.

Agenda

11:00 Topical Overview

·         Federal Market Overview

·         What Federal Buyers Look For

·         Why Should Federal Customers Buy from You?

·         Finding Buyers with Budget and Authority to Sign

11:05 Introductions & Briefing Controls – 5 Minutes
11:10 The $1.2 Trillion Federal Market – 5 Minutes
11:15 Small Business Requirements and Commitments- 5 Minutes
11:20 Finding Federal Buyers with Authority to Buy
11:25 Developing a Successful Marketing Approach

Your Key Differentiators

Developing a Quality Capabilities

11:45 Q & A – 10 Minutes
11:55 Closing Remarks

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